Visit Winchester launches film supporting high street businesses
To mark English Tourism Week (Friday 18 March to Sunday 27 March) Visit Winchester has launched a new film supporting high street businesses.
The annual celebration gives English cities and districts the chance to raise awareness of how tourism helps to generate billions of pounds across the country and supports millions of jobs across the UK.
The film, commissioned by Visit Winchester, and produced by local production company Robin Creative Media is titled ‘Shop, Eat, Explore Winchester’. It supports local businesses across the district’s centres and wider visitor economy and encourages people to buy local and celebrate businesses closer to home.
The film features a couple arriving in the city by train and showcases unique experiences in some of the city’s independent restaurants, cafes and shops. It also champions the district’s local food credentials and includes many heritage attractions. The video explores the Winchester district, encouraging people to stay a little longer and explore what our beautiful countryside and market towns have to offer visitors.
The film has launched across Visit Winchester’s social media channels as part of English Tourism Week; and has been funded through the Government’s ‘Welcome Back Fund’ – aimed at promoting safe public environments, supporting local business and encouraging people to return to the high streets.
Strategic Director, Dawn Adey said:
“English Tourism Week is a great opportunity to showcase the wonderful attractions and independent businesses in the Winchester district and encourage visitors to explore and engage with them. We are very proud of what our district has to offer, and I hope our new film inspires people to come to Winchester and support local attractions and businesses. We look forward to welcoming visitors from across the UK looking for a staycation, as well as people travelling from overseas, to enjoy our heritage city, the beautiful surrounding countryside and the wider district.”
Winchester residents and visitors to the area can see the film online by following Visit Winchester on:
You can watch the film here.