Winchester backs breastfeeding welcome scheme

Press Release: 04/11/2015

Winchester City Council is working alongside Lanterns Children's Centre and Hampshire BESS (Breastfeeding Extra Support Service) to help mums be able to breastfeed in the Winchester District.

Retailers in Winchester High Street, Bishop’s Waltham and Alresford have been asked to join the Winchester Breastfeeding Welcome Scheme.

The Winchester Breastfeeding Welcome Scheme is a Winchester City Council project, funded by a grant from Hampshire County Council's Public Health Fund.

Businesses that sign up to the scheme will comply with a breastfeeding-friendly policy set by Winchester City Council that will ensure mums feel confident they can breastfeed their baby in a comfortable and safe environment with no fear of discrimination.

Those that have signed up will display a Breastfeeding Welcome Scheme window sticker.
There are known health benefits of breastfeeding - lower risk of breastfed babies becoming obese and developing diabetes later in life, less chance of getting ear, chest and tummy infections, so babies are less likely to be hospitalised, and lower risk of mums developing certain cancers.

Details of businesses that have signed up within the Winchester District can be found on the City Council website:

http://www.winchester.gov.uk/community/health-wellbeing/winchester-breastfeeding-welcome-scheme/