Winchester becomes first city in Hampshire to launch a Dementia Friendly high street.

Press Release: 21/10/2014

Winchester will become the first city in Hampshire to launch a Dementia Friendly high street. Winchester City Council is working with Andover Mind – a leading mental health and wellbeing charity - to help local businesses cater for people with dementia and their carers.

The launch will take place in The Guildhall Winchester on Thursday 23 October 2014 from 2-4pm. Existing members of the Hampshire Dementia Action Alliance (HDAA) will receive their ‘Working to become Dementia Friendly’ stickers from the Mayor of Winchester, Cllr Eileen Berry. Further businesses are being encouraged to sign up to the HDAA which is made up of organisations committed to helping improve the quality of life for people with dementia. The launch also will see a performance from Singing for Wellbeing - a local singing group based within the Winchester Live at Home Scheme (WLAHS) who meet at the United Church, Jewry Street.

Cllr Jan Warwick, the City Council’s Portfolio Holder for Environment, Health and Wellbeing said:

I am delighted to endorse all the effort in working towards making Winchester High Street a better place for people with dementia and their carers. It is very pleasing to see so many local businesses signing up and offering their support

Members of the HDAA publish their own action plans which incorporate staff awareness training and consider appropriate changes to environmental factors such as signage and seating.

Winchester has over 40 businesses and organisations which have already signed up to the Dementia Friendly High Street scheme. These include Winchester City Council, Boots Opticians & Pharmacy, C&H Fabrics, Mills in Bloom, YMCA Café, Sainsbury’s, and many more.

Dementia Friendly Hampshire - an initiative being run by Hampshire County Council and Andover Mind - is hoping that the enthusiasm of businesses in Winchester will help inspire other businesses across Hampshire to become Dementia Friendly.

Cllr Liz Fairhurst, Hampshire County Council’s Executive Member for Adult Social Care and Public Health, said:

 With nearly 20,000 people estimated to be living with dementia in the county now, and the possibility that this number may double by 2030, our Dementia Friendly Hampshire programme has made significant progress in raising awareness of dementia. Individuals and businesses are embracing the need to understand how to support people with the condition, putting Hampshire at the forefront of the Dementia Friendly Communities work nationally. I wish Winchester every success with their dementia friendly initiative.

For more information on becoming part of the Dementia Friendly Hampshire campaign, or to sign up to the Hampshire Dementia Action Alliance, please call Andover Mind on 01264 332297 or visit